Live Video Relationship Management

In the world of call centers and customer care, live video call is the need of the hour that has the power to change the existing dynamics. There are many market advantages of live video calls. Still, the biggest reason out of all the others is that they help organizations provide a better experience to customers. It also helps an organization build a lasting relationship with its customers. In this article, you will get to Know How Live Video Call Can Help Relationship Management.

Organizations are continually searching for fresh and creative ways to improve customer relationship management. Live video call is one such approach that provides customers with a highly interactive mode of communication.

We are now going to discuss the core advantages of live video call. Let’s have a look:

  1. Real-time Service

Customers can communicate with an organization in real-time and in a customized way via live video call. While self-help has grown in popularity, most consumers still choose to speak with a live agent to resolve their issues quickly. Customers love video chat because it is in real-time, and it provides customized support and quicker responses.

  1. Major Upgrade in Customer Service

Businesses should use live video calls to improve customer experience. The procedure becomes easier-to-understand for customers and their loyalty ratings skyrocket, thanks to an immediate and straightforward understanding of client problems and the agents’ show-and-tell methodologies.

  1. Faster Recognition of Problems and Quicker Solution

Video chat allows agents to quickly assess the customer’s issues, as it takes a lot less time than the customer having to describe their issues over the phone or explaining them in a live video call, and then the agent trying to clarify the response measures over the phone, and so forth.

  1. Helps in Relationship Management

A high degree of personalization, which can only be achieved in the virtual world by video calls, improves customer relationships and loyalty. Customers can feel more connected to the company, as if they are being looked after and their concerns are being heard.

  1. Decrease in Travel Expenses

When a company opts for call center software that uses live video call, they can save time on back-and-forth emails and improve communication and networking. Virtual meetings can also improve employee training opportunities and video calls since teamwork is not limited to human interaction. Resources from all around the world can collaborate without having to travel daily.

  1. Better Cooperation Among Employees

A video editor used to be restricted to editing a video while having the aspect ratio in mind, which was either 4:3 or 16:9. However, today’s media is often watched on platforms that support various aspect ratios and many different orientations.

  1. Improved Credibility

When a customer calls a phone service number, he has no idea who he is speaking with; but, when a customer engages in a live video call, the face-to-face interaction becomes more believable because the customer feels more at ease speaking with an actual, relatable person and can see the agent’s facial expressions to feel close to. This boosts the company’s overall reputation. Providing real people to speak with your clients demonstrates that your company is genuinely trying to help.

  1. Stand Out from Your Competition

Since live video call is still in its early stages of adoption, this is an excellent time for businesses to create an image that their rivals are yet to match. One of the most significant advantages of live video call for businesses is that it allows them to differentiate themselves from the competition.

There are a couple of call center software in the market that offers a live video call feature. Out of all, one brand that offers impeccable service is KENT. They have introduced the world’s first video-based software for sales and support, KENT CamCall. It does not require any app-installation, and customers can initiate a live video call directly via web-link. You can book a free demo to know about the other features in detail!